Original price was: $39.00.$29.50Current price is: $29.50.
In stock
Wella EIMI Rugged Texture 75ml is a matte paste that provides strong definition and a rugged effect to your hair.
This hair styling product is perfect for those who want to add texture and definition to their hair. Its matte finish gives a natural and effortless look, while its strong hold ensures that your hairstyle stays in place all day. With a hold level of 3/4, this paste is easy to apply and provides a flexible hold that allows you to restyle your hair throughout the day. Its lightweight formula doesn’t weigh down your hair, making it suitable for all hair types.
Benefits:
Provides strong definition and a rugged effect to your hair.
Matte finish gives a natural and effortless look.
Strong hold ensures that your hairstyle stays in place all day.
Hold level of 3/4 provides a flexible hold that allows you to restyle your hair throughout the day.
Lightweight formula doesn’t weigh down your hair.
Suitable for all hair types.
Wella is a professional haircare and colour brand with over 140 years of expertise, trusted and used in our Synergy Hair salons across New Zealand. Known for its salon-grade results and rich heritage in colour innovation, Wella offers expert care for every hair type. Popular ranges like Fusion for repair, Invigo Color Brilliance for colour protection, and Oil Reflections for shine are designed to nourish, protect, and transform hair. Experience the same trusted formulas we use in-salon, from the comfort of your hone.
[parent] => 0 [count] => 130 [filter] => raw ) )Wella is a professional haircare and colour brand with over 140 years of expertise, trusted and used in our Synergy Hair salons across New Zealand. Known for its salon-grade results and rich heritage in colour innovation, Wella offers expert care for every hair type. Popular ranges like Fusion for repair, Invigo Color Brilliance for colour protection, and Oil Reflections for shine are designed to nourish, protect, and transform hair. Experience the same trusted formulas we use in-salon, from the comfort of your hone.
[parent] => 0 [count] => 130 [filter] => raw ) )Special pricing available online only.
Chris W. (verified owner) –
Great
Anonymous (verified owner) –
Works well the hold if great
Nikki (verified owner) –
Great service, within 2 days Nikki
rosie (verified owner) –
i find this a bid to liquid for a paste but is ok to use for hair styling
David (verified owner) –
I have used this product, recommended by my “hair professional” for probably 5 years. My hairdresser changed her situation and now works from her home salon in Halswell, ChCh. Her endorsement for various products changed – & I now buy direct from Synergy / Wella. I wear my hair with a “rats nest” on top (Punky Deconstruction!!)) For a guy, I am very “product quality aware” – This is a great product, which above all else, does what it should, allowing a controlled invisible hold, and most importantly to me, a fabulous “Grapefruit Lite” aroma… This does not fight or overpower any other aromas – leaving my hair, and me smelling fresh and clean. I pay a lot for Givenchy perfume / Cologne, which has been a signature for me for 25 years +++! I have had other products that smell like floor cleaner – cheap floor cleaner at that!! I use this, minimally applied, daily. I buy two tubes annually. It seems well-priced and is an excellent product. Dear Wella, Please don’t change anything about it!! 🙂
Alison C. (verified owner) –
Great product. Does the job.
Sheryl (verified owner) –
Another great EIMI product